What if we said we had a cycling helmet that was not only three times safer than its closest competitors, but actually looked cool too?
Safety on the bike is one of the most important things about cycling, but for many wearing a helmet is a big downside to life on two wheels. Whether you think they’re dorky looking, uncomfortable or just plain unnecessary – there are plenty of reasons you might think of not to wear one.
Thankfully now our friends at Hovding have come up with a stylish solution – an ‘invisible helmet’ that works kind of like a car’s airbag – which also just happens to be the world’s safest helmet. That’s right, we said it, the world’s safest cycling helmet.
This may be sounding familiar to you so far, the Hovding design made a huge splash when it launched in 2012, but for those that think we’ve gone a little bit crazy, here’s a video introducing and explaining the helmet.
So how does this incredible gizmo work? Well, like we said, the Hovding is less a helmet in the traditional sense and more of an airbag for your head. You wear it as a collar and it inflates when sensors detect any sharp increases in velocity or drastic changes in body angle. Don’t worry though, it’s smart enough to know the difference between crashes and normal cycling, so you’ll still be able to chase down your buddies or attack a particular Strava segment without it going off!
Aside from the obvious benefits there are a couple of other great reasons why you should treat yourself to a bit of ultimate cycling safety.
Firstly, Cloud 9 Cycles are one of the country’s leading suppliers of Hovding products – we’ve had a keen interest in the brand since it launched in 2011 and have been seeking them online and in-store for a while now.
Secondly, and perhaps more importantly, right now we have an amazing, exclusive 30% off Hovdings in store and online (effectively reducing the price by more than £70). This is the cheapest they’ll ever be and we’re the only ones with this offer – so don’t miss out.
Images courtesy of Hovding